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Resource Center

Leads Source, Inc.
125 Highpower Road
Rochester, NY 14623
P: 585.269.3800
F: 585.269.3801

info@LeadsSource.com

Resource Center

This Resource Center has six sections in which you will find valuable eReports, articles, forms, checklists, schedules, book lists and links that will help you with Sales and Marketing.:


Special eReports Section - Look here for effective (and if we might modestly say so ourselves, dynamite) information eReports that will provide you with valuable lead and prospect generation approaches and steps.  These are not fluff nor theoretical, but practical and proven methods the get a steady stream of new prospects NOW!  Check them out for yourself.

Flipping the Funnel an e-book by Seth Godin, describing how you can get your "fans" (customers, partners, those in your network) to publicize your strong points.  This is an 18 page pdf file.

Prospects Come to you a straightforward, simple-to-execute new business pursuit process that is easy to implement.

New Prospecting Secrets Revealed provides tips and tricks for you to include in your lead generation strategy.
 

The Articles Zone - which contains articles, tips and techniques, ideal for small and mid-size businesses, which you can offer some extremely useful Information Articles that will provide you with valuable marketing oriented business information from differentiation to direct mail for do-it-yourselfers.

Marketing Campaign Guideline use this outline to be sure you have all your marketing bases covered.


Market Intelligence - provides information to steer your Marketing/Sales efforts


12 Reasons to use Public Relations


22 Tactics to Differentiate your Small Business


29 Ideas for Easily Building your Business


75 Ways to Increase Your Direct Mail Response

 

10 Vital principles For Selecting Your Key Market Segments  in Word RTF format

 

How to Penetrate Big Companies in PDF format


Tools & Templates - which contains Leads Source unique forms and checklist resources for your download and use right now. They will be updated monthly to continue to offer greater usefulness.


The E-Zine Archives - will help you understand whether you can benefit from Leads Source services
Promotion Checklist the Pros Use
Marketing During Slow Times
New Product Success Quiz
Snaring Prospects in a Commercial Building
Your own personal Co-op, Coupon Pack
Direct mail - recycling creative

Hot Referral Tips

The Seminars Sector - offers you the opportunity to review and download useful marketing seminars. We will add to them as we create and present new ones. Also, there is a link to upcoming workshops offered by Leads Source, which you may wish to attend. To book Bill Brennan today, contact him at: bbrennan@LeadsSource.com. If you don't see exactly what you're looking for, give us a call and together we can develop a custom program for your needs: 585-269-3800

Market Intelligence - download this presentation to get information to steer your Marketing/Sales strategies.

Starting a New Business - a series of presentations and papers organized by Bill Brennan for the U S Small Business Administration (SBA) and presented by various experts to those interested in starting and succeeding in a new businesses.

Checklist for Starting a Business -Word Document
The Credit Process - What banks look for in a business loan request - PowerPoint Presentation
Examples of  Business Plan Format - PowerPoint Presentation
Small Business Marketing - PowerPoint Presentation
8 Part Mini-Marketing Plan Form - All the marketing you ever need in 8 simple questions - Word Document
Good Record Keeping - What records to keep & how to keep them - PPT Presentation
Legal Entities - How to choose the right new business legal structure - PowerPoint Presentation

Recommended Reading - books which we believe should be in every business library (and maybe even read).

Complete Publicity Plans - Beckwith, Sandra
Guerrilla Advertising - Levinson, Jay Conrad
Guerrilla Marketing Online Weapons - Levinson, Jay Conrad & Rubin, Charles
Guerrilla Marketing Handbook - Levinson, Jay Conrad
Differentiate Or Die - Trout, Jack
Selling The Invisible - Beckwith, Harry
Immutable Laws of Marketing - Ries, Al & Trout, Jack

This Resource Center should become your company's link to small and mid-size business marketing. BOOKMARK it now and check back on a regular basis. We'll keep you posted on new developments each month.

Leads Links - We have found this firm to offer excellent business building services:


NEWS

October 22, 2009

Bill Brennan, President of LeadsSource in Rochester, presents Turnaround2010 Seminar on November 4, 2009.

New Articles Posted to help grow your business!

Check out "10 Ways to Target Your Market Segments" (in RTF format)

Plus...

Read more about "Selling to Big Business" (in PDF format) by David Frey, author of "The Small Business Marketing Bible".

Take a look at many more business boosting short articles on our Resources section.

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